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Technical SEO

Technical SEO for B2B and ecommerce sites: indexation, canonicals, migrations, and schema.

The business problem

If the right page is not the page Google indexes, the copy does not matter. Migrations and parameter URLs are where B2B sites quietly lose demand.

Who it is for

Companies selling to other companies, or to a considered consumer purchase where the SERP is crowded. If the site has no offer worth ranking, the first recommendation is to fix the offer.

Scope

Crawl and index coverage, canonicals, internal link modules, Core Web Vitals issues that are real, structured data that matches visible content, and redirect maps.

How the work runs

We document the defect, the page type, and the fix. Developers ship it. We re-crawl. We do not add schema for awards the page does not show.

Proof we will and will not use

Technical work is part of the reported education and ecommerce engagements. This page does not invent a new speed score.

Related

Source: SerpHike white-label partner brochure, October 2026. The eight search rows are live Google India results captured that month. Traffic figures are third-party SEO tool estimates. PW, PrepLadder and Utkarsh were measured on that tool’s US database, so their Indian traffic is not counted. Engagement outcomes are reported by SerpHike. None of these figures is a guarantee for a new client.